LendingTree Study Finds Salt Lake City, Minneapolis and Pittsburgh Are Most Popular Cities for Millennial Homebuyers

LendingTree®, the nation’s leading online loan marketplace, today released its study on the most popular cities for millennial homebuyers.

To determine where millennials are buying homes, LendingTree analyzed new purchase mortgage requests made on LendingTree.com between Jan. 1, 2018 and Nov. 25, 2018. The study revealed that nearly one-fourth of all mortgage purchase requests in this period came from millennials, and millennials in Salt Lake City, Minneapolis and Pittsburgh were more likely to be pursuing homeownership than any of the nation’s other 50 largest metropolitan areas.

Key findings

  • Salt Lake City, Minneapolis and Pittsburgh are the metros where millennials are making up the largest percentage of purchase requests. In Salt Lake City, a majority of the total purchase requests in the area, 51 percent, come from millennials. In Minneapolis and Pittsburgh, 48 percent come from millennials.
  • In Tampa, Fla., Las Vegas and Miami, millennials are making the least purchase requests. Only 30 percent of purchase requests came from people under 35 in Tampa. That number was only slightly higher in Las Vegas and Miami, where 31 percent and 32 percent of purchase requests came from those under 35.
  • San Francisco, San Jose, Calif. and New York are where millennials wait the longest to buy homes. The average age for these three areas was 29.6 years old. This compares with an average of 28.7 years old across the remaining 47 largest metros in the U.S.
  • Salt Lake City, Louisville, Ky. and Cincinnati are the metros with the lowest average age of buyers under 35. In each of these areas, the average age for potential millennial homebuyers is around 28 years old.
  • San Jose, Calif., San Francisco and New York are the places where millennials had the highest average credit scores. In each of these areas, the average millennial homebuyer had a credit score higher than 704. By comparison, the average credit score for millennial homebuyers across the 50 largest MSAs in the country was 656.
  • Memphis, Tenn., Birmingham, Ala. and New Orleans are where millennials had the lowest average credit scores. Credit scores in these three areas were 622, 629 and 634 respectively.

Most popular cities among millennial homebuyers

Salt Lake City
Share of Purchase Mortgage Requests Coming from Millennials: 51%
Average Requested Loan Amount: $234,391

Minneapolis
Share of Purchase Mortgage Requests Coming from Millennials: 48%
Average Requested Loan Amount: $200,930

Pittsburgh
Share of Purchase Mortgage Requests Coming from Millennials: 48%
Average Requested Loan Amount: $128,316

Least popular cities among millennial homebuyers

Tampa, Fla.
Share of Purchase Mortgage Requests Coming from Millennials: 30%
Average Requested Loan Amount: $174,301

Las Vegas
Share of Purchase Mortgage Requests Coming from Millennials: 31%
Average Requested Loan Amount: $224,736

Miami
Share of Purchase Mortgage Requests Coming from Millennials: 32%
Average Requested Loan Amount: $225,536

To view the full report, visit www.lendingtree.com/home/mortgage/most-popular-cities-millennial-homebuyers.

50 Largest Metros Ranked by Millennial Homebuying Popularity
Rank Metro Population 2017 % of purchase requests from (<35) Average age of buyers (<35)

1

Salt Lake City

1,203,105

51%

28

2

Minneapolis

3,600,618

48%

28.5

3

Pittsburgh

2,333,367

48%

28.4

4

Buffalo, N.Y.

1,136,856

46%

28.4

5

Denver

2,888,227

45%

28.9

6

St. Louis

2,807,338

45%

28.5

7

Kansas City, Mo.

2,128,912

45%

28.5

8

Columbus, Ohio

2,078,725

44%

28.4

9

Rochester, N.Y.

1,077,948

44%

28.4

10

Cincinnati

2,179,082

43%

28.2

11

Milwaukee

1,576,236

43%

28.7

12

Indianapolis

2,028,614

43%

28.2

13

Detroit

4,313,002

43%

28.3

14

Cleveland

2,058,844

43%

28.4

15

San Jose, Calif.

1,998,463

43%

29.6

16

Seattle

3,867,046

43%

29

17

Boston

4,836,531

42%

29

18

Hartford, Conn.

1,210,259

42%

28.7

19

Oklahoma City

1,383,737

42%

28.2

20

Providence, R.I.

1,621,122

42%

28.7

21

Nashville, Tenn.

1,903,045

42%

28.4

22

Philadelphia

6,096,120

42%

28.9

23

Chicago

9,533,040

42%

28.9

24

Louisville, Ky.

1,293,953

41%

28.2

25

Birmingham, Ala.

1,149,807

40%

28.4

26

Washington

6,216,589

40%

29.2

27

Richmond, Va.

1,294,204

40%

28.8

28

Baltimore

2,808,175

40%

29

29

Houston

6,892,427

39%

28.8

30

Austin, Texas

2,115,827

39%

28.9

31

Dallas

7,399,662

39%

28.8

32

San Francisco

4,727,357

39%

29.8

33

New Orleans

1,275,762

39%

28.8

34

Virginia Beach, Va.

1,725,246

38%

28.6

35

Charlotte, N.C.

2,525,305

38%

28.7

36

Portland, Ore.

2,453,168

38%

28.7

37

Raleigh, N.C.

1,335,079

38%

28.8

38

Phoenix

4,737,270

37%

28.4

39

Memphis, Tenn.

1,348,260

37%

28.9

40

Los Angeles

13,353,907

37%

29.3

41

Atlanta

5,884,736

37%

28.9

42

Riverside, Calif.

4,580,670

37%

28.9

43

New York

20,320,876

37%

29.4

44

Jacksonville, Fla.

1,504,980

36%

28.7

45

Sacramento, Calif.

2,324,884

35%

29.1

46

San Diego

3,337,685

35%

29.2

47

Orlando, Fla.

2,509,831

34%

28.7

48

Miami

6,158,824

32%

29.1

49

Las Vegas

2,204,079

31%

28.8

50

Tampa, Fla.

3,091,399

30%

28.7

About LendingTree
LendingTree (NASDAQ: TREE) is the nation’s leading online marketplace that connects consumers with the choices they need to be confident in their financial decisions. LendingTree empowers consumers to shop for financial services the same way they would shop for airline tickets or hotel stays, comparing multiple offers from a nationwide network of over 500 partners in one simple search, and can choose the option that best fits their financial needs. Services include mortgage loans, mortgage refinances, auto loans, personal loans, business loans, student refinances, credit cards and more. Through the My LendingTree platform, consumers receive free credit scores, credit monitoring and recommendations to improve credit health. My LendingTree proactively compares consumers’ credit accounts against offers on our network, and notifies consumers when there is an opportunity to save money. In short, LendingTree’s purpose is to help simplify financial decisions for life’s meaningful moments through choice, education and support. LendingTree, LLC is a subsidiary of LendingTree, Inc. For more information, go to www.lendingtree.com, dial 800-555-TREE, like our Facebook page and/or follow us on Twitter @LendingTree.